Meet the Team

For as long as I can remember I’ve wanted to have my own space to unlock 100% of my creativity and I believe now I have created the perfect space to do exactly that!

Over the last 4 years I’ve focusing specifically on fitness marketing & brand direction

Currently operating as Head Of Brand Optimisation & Content at the Optimised Coach

I’ve built an audience of over 35,000 followers on Instagram & achieved over 70,000,000 views on individual reel

Ever since that moment I understood the true power of social media & I’ve made it my mission to understand the what, why & how behind content & how it plays into the bigger marketing picture